Recently, he has
released
a new book called The CEO Formula, which tells readers about the secret to radically improved business performance.
In this new book by Tom Rollins, The CEO Formula, he shares with his readers three secrets that have the power to change your career. These secrets are: The “Three C’s of Marketing”; The “Three C’s of Customer Service”; and finally the “Three C’s of Business Development“. If we take these three secrets seriously then we can all start to see the world a different way and have more success than we ever thought possible.
The three secrets that Tom Rollins reveals in this book are not new concepts; in fact they have been around for many years but Tom Rollins has brought them out into the spotlight again. First, he explains the “Three C’s of Marketing.” In this book, he shows us that we should always seek out new marketing ideas and be open to any idea that we are willing to give it a chance to work. If we keep ourselves open and continue to use new marketing ideas, we will eventually get better at them and be able to attract more customers.So when you hear The CEO Formula people say things like “I don’t know anything about marketing”it’s not worth my time”, this simply means that they have never taken the time to learn the basic fundamentals of marketing.
The next secret that Tom Rollins gives us is “The Three C’s of Customer Service.” This secret is so important because when people come to you for help, you need to make sure that you are able to listen to their concerns as well as provide solutions. You have to make sure that you don’t let them down or give the impression that you care about them less than you do. You have to make sure that you are able to listen to what they have to say and understand them and solve their problems for them.
Finally, Tom Rollins reveals his newest secret, the “Three C’s of Business Development.” The key to dramatically improving business performance is having someone helping you set realistic goals, creating the right plans, having the right people to implement those plans and having a system in place that will help you achieve your goals.
Tom Rollins explains why these three secrets are so important, why they have been around for so long and why they are so powerful. By reading The CEO Formula, you can find out why Tom Rollins has become such an influential and successful businessman in the world of business and how he has helped many others succeed as well